MSc Fashion and Lifestyle Marketing Module Focus: Trend and Design Decisions

By Dr Ruth Marciniak (MSc Fashion and Lifestyle Marketing Programme Leader) Vital to the fashion and lifestyle sector is the ability to analyse social, technological, political and...

GCU London Research Day

By Sunita Malhi (GCU London Research Administrator) GCU London celebrated our Research Day on Thursday, 21st June 2018.The event started off with some light refreshment...

Business Fashion Creation Students open pop-up shop for Charity

Students from the British School of Fashion have been busy raising money for charity through an exciting live project which involved opening a pop up shop....

British School of Fashion hosts Luxury Update Event

In June 2018, the British School of Fashion hosted a networking event for businesses in the luxury and supporting sectors. The ‘Luxury Update’ networking...

Programme Spotlight: MSc Risk Management

By Dr Madhu Acharyya (MSc Risk Management and MSc International Banking, Finance and Risk Management Programme Leader) Risk-taking is an integral part of all...

House of Fraser – What does the future hold for Department Stores?

By Dr. Ruth Marciniak (MSc Fashion and Lifestyle Marketing Programme Leader) The iconic department store brand, House of Fraser’s recent announcement of closure of...

British School of Fashion student Gaia Antonaci wins International Business Schools Award for International Excellence

  We are delighted to announce that Gaia Antonaci (MSc International Fashion Marketing) has received the International Business Schools (IBS) Award for International Excellence! Each...

Fashion Marketing: Influencers

(By Dr Ruth Marciniak, MSc Fashion & Lifestyle Marketing Programme Leader) Influencers are those people who have influence over existing and potential customers and, by way of...

Disneyrollergirl delivers Blogging Masterclass to BSoF students

By Sarwat Murtaza (MSc Business Fashion Creation) The British School of Fashion students are really excited at the fact that they get to learn...

Fashion is more than clothing: Lifestyle Marketing

    By Dr Ruth Marciniak, MSc Fashion & Lifestyle Marketing Programme Leader Clothing has a long history of attracting academic interest, drawing upon a...