On Tuesday 28 March 2017, GCU London welcomed Uprising UK to campus for a session led by GCU London staff and students.
The UpRising Leadership programme is sponsored by GCU London, providing leadership training for talented young people from diverse and under-represented backgrounds. They equip their ‘UpRisers’ with the knowledge, networks, skills, and confidence to fulfil their leadership potential, find new opportunities and transform the world around them through social action.
Thomas Peschken led this session with the support of our current GCU London students on the entrepreneurship module, aiming to improve the pitching skills of the UpRisers.
The UpRisers have recently been working on social innovations in preparation for pitching their ideas in a Dragons Den style presentation in a few weeks’ time.
The session began by students pitching their ideas with only 30 minutes preparation time. UpRisers were then given feedback on their presentation styles before Thomas and the GCU London students helped them refine their pitches.
By using a Value Proposition Canvas, the UpRisers were able to simplify their ideas through assessing the benefits, the drawbacks and then the things that could enhance the benefits or reduce the drawbacks. Combined with the help of GCU London students, this allowed UpRisers to streamline their pitches and focus on the most important aspects of their social innovation.
After this, UpRisers were asked to film themselves pitching their ideas in under 2 minutes. They then watched this back and could see themselves pitching and what they could do better next time.
The students on our MSc Global Marketing and MSc International Management and Business Development programmes learnt how to develop a powerful value propositions using professional tools such as Stategyser’s Value Proposition Canvas and pitch these ideas in a crowdfunding-style short video. This External Engagement opportunity allowed our students to take their skills to the next level of not just doing it themselves but to coach and mentor others to develop these skills.
Thomas Peschken said: “Everything about this workshop was what External Engagement means to us: a Win-Win-Win scenario.
“UpRisers get support to develop their social action campaigns; our students get to develop their mentoring and consulting skills; and lastly, we as the University for the Common Good have an overall positive impact!”
Rukaiya Jeraj, Senior Project Manager at Uprising, commented “UpRising were delighted to be hosted once again by GCU who have been a fantastic supporter of of our London Leadership Programmes.
“Thomas and his students delivered a fantastic session which really encouraged our participants to rigorously examine the Social Action Campaigns that they will soon be running as well as preparing them in the art of pitching for their upcoming Dragon’s Den event.
GCU London would like to wish all of the UpRisers the best of luck with their pitches in a few weeks’ time and thank the students that took part.
Find out more about UpRising UK by visiting their website.